What is "entrepreneurship"?
"undertaking the creation of an enterprise or business that has the chance of profit or success"
why study entrepreneurship?
Money
Independence
Freedom
Create
Help
Why not entrepreneurship?
Risk
Failure
Peer Pressure
Family Pressure
Opportunity Cost
What does it take to succeed in entrepreneurship?
Opportunity Discovery
Opportunity Analysis
Effective & Efficient Decision-Making
Summary
- By first understanding our motives and goals for the study of entrepreneurship, we can being to understand
- Opportunity discovery
- Opportunity analysis
- Entrepreneurship decision-making
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